Welcome to Friday Talkies, your premier destination for syndication services in the world of entertainment. We specialize in connecting content creators with audiences worldwide, ensuring your content reaches its full potential.
The surge in digital media consumption has prompted stakeholders throughout the Media and Entertainment (M&E) value chain to seize the opportunities presented by this transformation. Amidst this shift, innovative models of media consumption are being explored and experimented with.
Globally, the share of digital advertising has seen a substantial rise, with an estimated 37% of total advertising expenditures now allocated to digital marketing. This trend has been particularly noteworthy since 2017, gradually displacing traditional television advertising methods. Notably, this transition is expected to make a significant impact on the advertising landscape in India, where digital advertising is anticipated to contribute approximately 27% to the total advertising spends by 2021.
This forecast translates into a substantial growth, projecting a sizeable increase from INR 76.92 Billion in 2016 to an estimated INR 294 Billion in 2021. This impressive growth is indicative of a Compound Annual Growth Rate (CAGR) of 30.8 percent over the period from 2016 to 2021. As the digital realm continues to evolve, these shifts underscore the dynamic nature of the media landscape, with digital platforms emerging as key players in the advertising domain.
Content Syndication involves the strategic dissemination of content across diverse platforms to broaden its reach. Friday Talkies, with its worldwide network, serves as a partner in global content distribution, ensuring that your content reaches a diverse audience on a global scale.
Friday Talkies offers customized monetization models designed to maximize revenue for content creators. By tailoring monetization strategies to align with specific content and target audiences, creators can optimize their earnings while broadening their content's reach.
Content Syndication goes beyond distribution; it involves effective promotion strategies to forge meaningful connections with the audience. Friday Talkies actively assists content creators in building connections by implementing strategic promotional campaigns, enhancing engagement and loyalty.
Friday Talkies is not just a distributor; it is a partner in maximizing the overall value of your content. Through global distribution, tailored monetization, and effective promotions, Friday Talkies collaborates to ensure that your content achieves its full potential in terms of both reach and impact.